The Woman Behind the Words

A black and white headshot of Julie. She is smiling to the camera.

I'm Julie Dunne, an experienced Senior Copywriter and Brand Strategist with over eight years’ expertise in helping brands to find clarity, connect with their audiences, and grow.

I’ve worked with global multinationals, SMEs, and agencies across the UK, Ireland, Europe and North America—bringing a strategic mindset and a knack for language to every brief. My process starts with understanding: your vision, your audience and your goals. From there, I develop brand and communications strategies that align with your objectives and make a measurable impact.

I'm a wordsmith by trade, but commercially minded by nature—focused on creating messaging that not only sounds great but delivers results.

Where Strategy Meets Story

With a Master’s in Psychology and a BSc in Communications and Advertising, I approach every project with both creativity and scientific method, grounding each idea in research, insight and audience understanding.

Whether it’s building a brand voice, shaping a campaign, or crafting a compelling website, I blend analytical thinking with conceptual creativity to bring brands to life through language.

Qualifications & Certifications:

  • Academic:
     • MSc Psychological Sciences (Distinction), Queen’s University Belfast
    • BSc Communication and Advertising (First-Class Honours), Ulster University

    Professional:
     • Legal Regulations (LegRegs) Certification – IPA
    • SEO Certified – HubSpot Academy
    • Google Analytics for Beginners – Google